Purpose and Values Cover

Our purpose is simple;

Helping Kiwis live better every day.

The Warehouse Group has always been an organisation that challenges the status quo to deliver the things that Kiwis need.  That purpose has been long standing and is an important anchor, linked to why Sir Stephen Tindall first set up The Warehouse in 1982, and remains an important guide for our business.

TWG is known for being Here for Good - its who we are and what keeps us focused to succeed. All brands within The Warehouse Group share this commitment. We're proud of our ongoing efforts to help our communities in meaningful ways and be there for them in moments that matter. We work with more than 800 charities and community organisations to help make life a little easier for Kiwi's needing support. With the help of our generous customers, since 1982 The Warehouse Group has raised more than $83 million for New Zealand charities and communities to help Kiwi families thrive. 

Find out a little more about some of our initiatives below.....

why work here

The Period Place

Access to period products should be a given, not a nice to have. We partnered with The Period Place to help combat period poverty in New Zealand. There are donation boxes in The Warehouse stores nationwide where customers and the public can donate period products to support people facing period inequality in their local communities.

We're also proud to offer free period products in all team member bathrooms across our store network, distribution centres and support office locations. 

why work here

Youth Employment

We're incredibly proud to be part of the Gateway programme to build careers in retail in partnership with ServiceIQ. The programme provides Year 12-13 students practical experience and insights into the inner workings of the retail industry, to gain work-ready skills and the opportunity to contribute to their NCEA qualification. We've been part of the programme since 2014 and have seen over 15,000 students complete their work experience with us.


Be the Joy Campaign

The Warehouse Group's 'Be the Joy' campaign sees us partner with Women's Refuge & Variety - The Childrens Charity to help bring cheer to Kiwi's struggling over the festive period.
Customers at all of our brands across New Zealand can purchase a $10 gift tag in store and for every gift tag sold, The Warehouse Group will donate a $25 gift to a child in need. 
The Warehouse stores nationwide also collect new, unwrapped gifts for their local Women's Refuge shelter. 


Shielded Website

Our association with Women's Refuge provides shielded sites on our brand websites so people experiencing family violence can ask for help anonymously without fear of it showing up in their browsers history or abusive partner ever seeing it. 


Kindness Collective

The Warehouse partnered with the Kindness Collective during the July Mega Toy Sale to donate $55,000 worth of new toys and $50,000 of vouchers to purchase new toys for deserving kids across New Zealand. The Kindness Collective is a fantastic organisation that helps over 100,000 Kiwis in need get access to the essentials.  


Orange Sky Aotearoa

This year, Noel Leeming partnered with Orange Sky Aotearoa, an incredible non-for-profit that provides free laundry services, warm showers and genuine connections for Kiwis experiencing homelessness and hardship.   With our generous customer donations at checkouts, we raised over $20,000 for the charity.


Back to School

This year for our Back to School campaign, The Warehouse and Warehouse Stationery partnered with KidsCan to donate over 100,000 essential stationery items to 73 lower-decile KidsCan schools across New Zealand including sun hats, pencil cases, notebooks, rubbers, rulers, glue sticks, pencils, pens and sun cream.


P-TECH Programme

Across this year, we have continued our role as a key partner in the Pathways in Technology (IBM P-TECH) programme. P-TECH helps get students job-ready by developing their digital skills and is now in 28 countries globally.
As an industry partner, TWG provides financial assistance, paid internships, mentors who coach, guide and support the students throughout the programme, and the opportunity for P-TECH graduates to apply for roles within TWG.  



Gateway Students Programme

We are proud to offer Year 12 and Year 13 school students work experience and the opportunity to achieve unit standard credits through the Gateway Programme. In partnership with ServiceIQ, this programme provides students with hands-on work experience in the retail industry and a chance to make helpful, professional contacts for when they leave school.

Red Shirt in Schools in The Warehouse, Blue Shirts in Schools in Warehouse Stationery and Discovering Passionate Experts in Noel Leeming reached 1,255 student enrolments this year! 



MarketClub Donations

Every time a MarketClub member scans at The Warehouse we donate a portion of the proceeds to a charitable cause of their choice. Since launching the platform in October 2021, we have raised over $1.6 million to various causes in New Zealand. 



Think Customer
Whakaarohia te kaiutu​​​​​​

We put the customer first in everything we do.  
Do Good
Mahi i ng
ā mahi pai
We are one team, standing up for our people, our planet and our communities.
Own It
​​​​​​​Kia haepapa
We walk the talk and make things happen. 

"One of the reasons I love working for The Warehouse Group is the care factor TWG has - for its people, the planet and NZer's. I think when a Company's purpose and values aligns then you know you are with a special employer".

Hayley Smith
Talent Acquisition Lead
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